Film 2: Different Paths
The focus of this film is the many different opportunities offered by the Vocational Training Academies (EUD). From script to final render – Propellant undertook the entire production, while navigating and accomodating the valuable input from the different stakeholders.
Film 1: EUD – In short
In cooperation with recruitment specialists CompanYoung and representatives from the client we produced this infomercial. The film outlines the composition of the vocational training programs with the unique combination of theory and practice. Propellant did all storyboard, design and animation.
Based on the script, we sketched out the motifs and the progression of the animation. To illustrate the great variety of options offered by the vocational training programs we used dots as a recurrent visual in the film.
At the heart of the vocational training programs you find craftsmanship. This inspired us to create a look that felt hand-made. Using rollers, acrylic paints and recycled cardboard we created a texture resembling serigraphic print.
Using Adobe Illustrator we cleaned up the elements we had sketched out in the storyboard. CompanYoung supplied a recording of the speak. The rhytm of the animation is driven by the pace of the narration.